The Event Marketer's Toolbox
Each episode, host Chris Dunn teams up with a leading event professional to explore the tools, tactics, and trends that drive real results.
The Event Marketer’s Toolbox is the definitive playbook for corporate event professionals and trade show marketers.
From first-time marketers to seasoned planners, this show delivers practical solutions to make your events memorable and impactful.
Engage. Excel. Execute.
The Event Marketer's Toolbox
Latest Episodes
EMT #66 with Robert Laarhoven - What 40 Years in the Exhibit Industry Can Teach Us About What’s Next
The trade show floor Robert Laarhoven entered in 1984 looks very different from the one event marketers know today.Exhibits were largely divided between traditional cus...
EMT #65 with Dax Callner and Chris Kappes - Building the Future of Event Measurement
Event marketers have believed in the power of face-to-face experiences for decades. But as budgets grow and leadership asks tougher questions about marketing spend, belief alone is no longer enough.In Episode 65 of Event Marketer’s To...
EMT #64 with Kayla Drake - Creative event strategies that drive pipeline, not just attendance
Trade shows remain one of the most effective channels for building relationships and generating pipeline—but a successful event program is about much more than having the biggest booth on the show floor.In this episode of Event Market...
EMT #63 with Alison French - Turning Trade Show Conversations into Sales Opportunities
Trade shows have always been one of the most powerful channels for building pipeline—but success doesn't happen by chance.In this episode of Event Marketer's Toolbox, Chris Dunn
EMT #62 with Al Mercuro and Laura Palker - Building the Next Generation of Event Professionals
The events industry powers experiences, drives economic impact, and employs millions of people worldwide. Yet for decades, many of the careers behind those experiences have remained largely invisible.In this episode of Event Marketer’s T...
